We’ve long been interested in the impact of social media images for engagement, retweets, clicks, and more. We found that tweets with images receive 150 percent more retweets than those without.
One of the big questions for me is how you get an engaging image to look its best when it’s in a stream, timeline, or News Feed?
What’s the best—and maybe even the easiest—way to go about it?
In general, here are the best sizes for sharing images on social media. (Click on any link here to jump to the details for a specific network.)
Facebook – 1,200 x 628
Twitter – 1,024 x 512
LinkedIn – 800 x 800
Google+ – 800 x 1,200
Pinterest – 735 x 1,102
Instagram – 1,200 x 1,200
Our two favorite image size templates that cover most networks
In experimenting with the fastest, easiest way to create images we know will work well in social media feeds, we came across a couple of image sizes that became our go-tos: one size for horizontal (landscape) images and one for vertical (portrait) images.
- Horizontal (landscape) – 1,024 x 512
- Vertical (portrait) – 800 x 1,200
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