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Two New Mobile Targeting Options

Posted on January 1, 2015August 26, 2017 by penndigitalPosted in Uncategorized

Mobile is at the core of Twitter’s DNA: more than 80% of our active users engage on the platform from their mobile device. Over the past year, we’ve rolled out a number of tools to help advertisers connect with our […]

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5 Ways to Optimize PPC Campaigns for Mobile Users

Posted on December 1, 2014August 26, 2017 by penndigitalPosted in Uncategorized

1. Use mobile-friendly landing pages   Your PPC campaigns should be sending mobile traffic to dedicated, mobile-friendly landing pages. Though this one may sound obvious to a seasoned PPC marketer, Brian Rotsztein, head of boutique online marketing agency Uniseo, sees […]

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How to Create a Facebook Business Page in 5 Simple Steps

Posted on October 16, 2014August 26, 2017 by penndigitalPosted in Uncategorized

Step 1: Fill out your basic business info Open the following URL to create a business page on Facebook: https://www.facebook.com/pages/create.php Once there, you’ll choose one of the following six categories for your page: Local business or place Company, organization, or institution Brand […]

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Mobile shoppers convert 160% more often on sites optimized for smartphones

Posted on September 15, 2014August 26, 2017 by penndigitalPosted in Uncategorized

A study of 53 retail web sites, some optimized for smartphones, some not, also shows the average order value for smartphone shoppers on optimized sites is higher than the average ticket for PC shoppers on those same retailers’ desktop sites. […]

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Tagged mobile, optimized, SEO, smartphones, website

Erik Penn
20 years experience online

Client List:
Lexus, Honda, Mitsubishi, Ringling, OCFair, LA Phil, Sony, Starz Studios, World Poker Tour, More...

Education:
MFA/Film Producing, USC
BS, Pepperdine University

Company Site: PennDigital.com
Twitter Feed
  • @erikpenn December 14, 2019

    Apple Watch Thieves Arrested Thanks to This Handy Pinging Feature idropnews.com/news/apple-wat…

  • @erikpenn December 11, 2019

    Apple upgrades iOS parental controls sbne.ws/r/DzIM

  • @erikpenn December 11, 2019

    Google confirms critical Android vulnerability sbne.ws/r/Dz5s

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